The Privilege of Access

Wherever the barriers to entry are low, we find masses and noise they create, especially on social media.

When masses get the power to create content from the comfort of their smartphone, they generate bottomless news feeds that only result in lack of attention and engagement. Add to that, the pushed content from advertisers and cryptic algorithms that only show you what you want to see and your limited world views are trapped in a filter bubble. 

Knowing that very little of it really adds value, we tend to scroll without paying attention and sometimes, even worthwhile signals/updates from people we care about are missed in an ocean of noise.

On the other end, a very few people actually use the privilege of having access to really ‘create’ something meaningful. Because the barrier to entry in ‘creating’ anything worthwhile is high. It requires sincere effort on a pursuit over a long haul. It requires us to sprint through the hurdles of our own resistance and fear of being judged. It requires us to be generous, ship consistently and own what we deliver or say. The emotional labor that creating and shipping entails is not everyone’s game. It is scarce and hence valuable.

We have a choice of what we do with all the access we have.

We can either choose to join the masses or leverage it to make a difference.

We can either simply consume random stuff, or have right filters to consume that which truly adds value.

To just consume mindfully or use what you consume to feed our creation in a way that adds value to yourself and others.

To rely on mighty platforms (often at the cost of your privacy and ownership of content) or build your own platform – your home base, a blog, a community, a product, an app, whatever and own the content.

Access opens up a world of possibilities, only if you are intentional about using this privilege wisely to learn, create and share.

That is where the real leverage is!

Podcast: Leveraging Social Media for Learning and Leading

I am thankful to Mike Wong of Business Insights Podcast for interviewing me on the topic “Leveraging Social Media for Learning”.

Talk about ‘social media’ and people quickly talk about tools like Twitter and Facebook. But like all other ‘tools’, social media tools don’t help much unless they are used for a purpose. In this podcast, I discuss the usage of social media for the purpose of learning and building thought leadership.

In this short podcast (18 minutes) interview, I share my ideas on the following three questions:

  • What are the fundamentals for thriving in a social world of work?
  • What techniques do you use for learning through social media?
  • Can social media help in generating thought leadership and influence?

Here are a few snippets from the podcast:

“Success in social media happens when you focus on ‘social’ aspect more than ‘media’ aspect (tools).”

“Being social means you listen first and care about what others have to say.”

“Generosity is the currency on social media.”

“It is vital to filter information that best suits your context. The best way to deal with information overload is to filter relentlessly.”

Please listen to the podcast here OR using the audio control below.


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