People and Business

Knowledge industries are driven by people where human brains are raw material for products and services that a company delivers. Though most companies claim to be people friendly, the ground realities are often different. This difference often stems from the difference in what we have learnt and what we actually practice at ground level.

I have always believed that you can know people, learn about them, motivate them and help them grow only by working with them.

Came across an excellent post at Life 2.0 called “What they don’t teach you in business school.” Here is an excerpt:

“It’s people who create business models, who innovate, decide strategy, who market and work their balls off to make it succeed. It’s people who live it, sleep it and imagine great possibilities for it. 

Once we see this then much of what we are taught and assume about business and organisation just doesn’t fit anymore. “

“Once we grasp that  the whole thing  starts and ends with people doesn’t all the rest (business models, strategy, innovation, marketing, execution…) just happen automatically?

Does it have to be any more complicated than this?”

No it does not have to be. Businesses will continue to rely on people, and have to be people friendly. For managers, managing people will be remain one of the greatest challenges since each individual has a different DNA, different communication preferences, priorities,  goals and thinking patterns.